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Artwork / Design | Peppa Pig

Working within one of the world's most recognisable preschool brands, I created retail and marketing artwork that balanced creative impact with strict licensing and brand requirements, ensuring every asset remained instantly recognisable to both retailers and consumers.

Schematic of New York Big Bus Tours wrap with Peppa Pig from TV show Peppa Pig alongside yellow taxi cabs
Real-life double-decker bus wrapped with Peppa Pig, George Pig & friends from TV show Peppa Pig in a city street photo
A New Arrival

Back in March 2024, I was asked to work on launch materials more than a year before the big reveal.
Even the baby's gender was a closely guarded secret, so every mock-up had to be created without giving the game away.

Jigsaw puzzle sheet featuring Peppa Pig, George Pig, Suzy Sheep & Rebecca Rabbit from TV show Peppa Pig
Spot-the-character sheet with Peppa Pig, George Pig & Suzy Sheep from TV show Peppa Pig at a rainy cinema party
877_PP GB UK S8 B4 Colouring Activity Sh
Spot-the-difference sheet showing Peppa Pig & George Pig from TV show Peppa Pig jumping in muddy puddles
Walmart desktop banner featuring Peppa Pig, George Pig, and Candy Cat from the TV show Peppa Pig under the tagline “Watch. Play. Learn.”
695 PP RTM USA Amazon Image 3000x600.jpg
CD sticker template of Peppa Pig, Suzy Sheep & Rebecca Rabbit from TV show Peppa Pig in colorful badge layouts
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© Andy Cockell

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